'Put a Chrysler Sunbeam In Your Life' by Pet Clarke was brought up in another thread. Thanks, can't get it out of my head now! Anyway, it was quite a good tune for a frankly awful car, based ISTR on a cut-down Avenger.
Have there been many other good tunes used for bad cars? For starters I nominate 'Driven by You' by Bryan May of Queen fame. It even made the charts, but was originally written to accompany a generic Ford advert that centred on the Mk IV Escort.
Over to you.
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Blondie's 'Atomic' was used for a Vauxhall Ashtray ad in 2005 and the theme from Bullitt was used for the Ford Puma ad although whether either car was'bad' is a matter of personal taste I guess.
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Renault used 'All along the watch tower' by Hendrix for the Espace.
Mind you they also used a Cliff Richard song for the Scenic.
;-(
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Honda used (for their "mousetrap" advert) "Rappers Delight" by the Sugar Hill Gang.
One of the classic adverts with one of the best songs ever.
I know the sound engineer who recorded the music score, and he had to nick my mate's copy of Rappers Delight when he did it, as it was on vinyl and was better to record from than a compressed digital version that he could find elsewhere.
I know this as my friend "mentioned it" whenever the advert came on!!
Posting, as always, in the hope that it helps.
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Peugeot used Berlin's "Take my Breath Away" in their famous (and brilliant) fields of fire ad for the 405 in the late 80's.
The 405 was of course a perfectly competent and even fairly likeable car, but was it capable of taking one's breath away? I'm not sure....
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In the early 90's, Ford used 'Driven By You' by Brian May, with the lyrics altered slightly to include more motoring language.
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There was a Fiat ad showing robots building the cars to an operatic sound track. Figaro?
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Also, the intro from Bjorks stunning track 'Play Dead' was used for the launch adverts of the less than stunning Vauxhall Vectra
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Bjorks stunning track 'Play Dead'
(...by David Arnold, who wrote (amongst others) the similarly stirring Stargate music.)
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Mk3 Cavalier.
Peter Gabriel - Sledgehammer, followed then by Eric Clapton - Layla.
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One of my most memorable ones is the late 90's Renault Scenic ad which used the "The Lightening Seeds" song (cant remember the name).
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I liked The Fall's 'Touch Sensitive' used on those clever Corsa hide-and-seek adverts, before they started using the puppets.
www.youtube.com/watch?v=89yWGa-ibjs
Edited by Focus {P} on 29/04/2009 at 13:55
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I remember Silver Machine by Hawkwind being used in an ad a few years ago - can't remember if it was Mazda or Toyota? Didn't seem right.
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Renault, in the Papa & Nicole era, used the music from 'Johnny & Mary' by Robert Palmer.
And what brand is this trying to sell:
"Oh lord, won't you buy me a ----,
My friends all drive Porsches, I must make amends"
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And what brand is this trying to sell: "Oh lord won't you buy me a ---- My friends all drive Porsches I must make amends"
Hmmmm let me guess, is it Mercedes?
;-)
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Anyone remember that annoying song from the Talbot Solara ads? "My Solara and me" was the annoying jingle, ISTR. Best part was when the guy was driving down the street, a guy was mowing his lawn and watching them drive by, then came the words "It's certainly made the neighbours jealous!" Whaaaat! :-[]
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The Lightning Seed song was 'Marvelous'. The ex Mrs W and I were very keen on a Scenic at the time, partially due to that ad, but as I was sacked shortly afterwards the prospect of a company Scenic became more distant. A lucky escape, on reflection..
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What about Harry Nilsson's "Me and My Arrow," used by Plymouth in the late seventies for the car of the same name.
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...can't get it out of my head...
Funny, don't remember that one being used for an ad - although it would have gone nicely with the kind of twilight-on-the California-coast theme that was popular in the 80s.
I do remember - far too clearly - all the words to a version of Chuck Berry's No Particular Place to Go that was used in an advert for the Talbot Horizon in about 1982. It even managed to work in Talbot's 'Takes you further' strapline. Fiendish!
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I'm sticking with you - velvet undergound. For something Korean I think. Daewoo?
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