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I think this is due to the better flexibility of hatchbacks and the Britishers' love on taking the whole family on a 'back and spade' holiday with the entire boot and back window full of luggage and holiday stuff. You can't do that with a saloon as there's no parcel shelf to remove, even if the boot itself (with the parcel shelf in) is smaller in the hatchback versions.
My Mazda3 saloon (now fastback) is quite rare, and Mazda themseves have reduced the range by knocking out the auto option etc.
On the other hand, Hyundai is seemingly going in the opposite direction and not only introducing a sort-of saloon in the i30 Fastback (unlike the Mazda, which is one, the i30 is a hatchback, like the Skoda Rapid/SEAT Toledo) in both 1.0T (equivalent to the stand 2.0 N/A in the Mazda) and 1.4T petrols and now offering a hot 'N' version.
Good for them, and if they can improve the overly firm/crashy suspension on the standard Fastback i30, then I would definitely consider getting one for my next car in 1.4T-GDi form, though I'd prefer it in 1.6T-GDi form as it comes in North America), especially as it looks nice, visually similar to the Mazda but has a full hatch boot opening, which is far more usable than the small one in both the current and my older Mazda3 (even though the boot size is good at 400-420 lts). It's probably not quite as good handling as the (likely more rigid) 'proper' saloon Mazda3 fastback, but it'll probably be at least as good if not better than my 12yo example, even when it was new.
I do like the Audi A3 saloon - a very good looking car indeed, especially when mated to the 1.4/1.5 TSi 150 engine and in black. Of course, it is rather expensive in comparison to the other two I've mentioned.
Not a fan of the Civic saloon, I don't think its as good looking as the hatch, which to me is, ok, but nothing more (looks wise), and is a BIG car, almost Accord sized. The current Mazda3 fastback (no longer than mine but 20mm wider) and the i30 equivalent (same size) are as big as I would want. I actually prefer the 3dr Golf GT and Seat Leon SC FR as 'coupe like' shaped cars, especially with that same engine as the Audi, but with the better access of the hatch boot opening.
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