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I've heard of several people who were very pleased with their valuation and the selling process - they all make the point that the owner's description has to be 100% thorough and meticulous with absolutely nothing undeclared because the inspection will be complete.
But perhaps they were simply realistic about how much a car is worth when sold - very different to it's value when bought.
Used car dealers often allow extra margin in cars they're selling to allow for customers who negotiate hard but also to give ego-boosting p/x valuations. Dealers also have to cover SoGA liability costs and preparation costs.
Whether selling your car, either trade or private, the price will always be lower as you've no ongoing cost liability once the deal is done.
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