I don't think there's a substitute for getting a shortlist, and then monitoring the pricing. Once you have a feel for the market in a particular car, you'll know if you're getting a good deal or not.
When I was looking to buy a nearly new landcruiser, I was aware that dealers were pricing at £28k, and looking to sell at a little below that. So when a dealer put a nice looking one up at £24k, I was straight in there. I did a deal where I paid the asking price but they threw in a towbar.
When my local dealer wouldn't go below £12k for a Yaris, I did some searching and found one with 600 miles at a dealer a couple of hours away. I bought that one instead.
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