Be more detailed about the car’s history. In these days of internet advertising, there’s no need to talk in abbreviations any more. FSH, rear w/w, FFSR and a/c are only necessary if you’re paying 5p a word so try, if you can, to break the habit.
Not convinced – then which of the following would you be most likely to buy?
Ford Cougar, 2000 W, Dark Tourmaline Green with scuff-free raven leather upholstery, 82,000 miles with full main dealer history stamped at 11,232, 22,189, 32,465, 41,880, 49,546, 61,232, 71,289 and 80,009 miles. Two owners, cambelt changed this year. Taxed and Mot’d until May 2010, every MoT from new, air conditioning in full working order, electric windows, electric mirrors, 2.5 V6 with smooth automatic gearbox, drives superbly, £2,150 ono.
…or…
Ford Cougar, 00W, Green, leather, 82k FSH, cambelt done, Tax/Mot 9 mths, a/c, e/e, e/m, 2.5 V6 auto £1,250 ono.
The top one is how I sold it, and the bottom one is the ad from which I bought the very same car (for 200 quid less than he wanted).
See what a difference a little effort makes?
