Depends on the car wash equipment. I've used them plenty of times, saves loads of time. Sadly far too many Auto Car Wash operations are going out of buisness due to poor maintenance and as a result people are using the manual labour outlets offering multiple clean, wash, wax etc. options.
A decent Auto Car Wash will have fresh soft brushes for front, back, sides & roof, apply water first, then wash with a wash solution, then apply a wax if required, dry etc. The brushes should be fairly light on the bodywork and no marks should result, I've never had any problems with them. On the other hand manual car washes can result in swirls and scratch marks as a result of dirty clothes being pressed too hard onto the paintwork.
It's worth considering using a Waterless Car Wash system as an alternative to the above two types of car wash.
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