Just seen an advert on the Tele (london south east area) for a new Car Mag called Test Drive
Anyone got any first hand reviews or comments?
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They have e-mailed me with a tempting subscription offer but I'd like to see the finished article first.
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Why not ask for a Test Drive? :)
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Never heard of it.
will check the newsagents this lunch time!
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Saw it in WH Smith today. Very glossy and content looked OK, but I only managed a quick browse througth. Strangely they had 'updates' on their long term test fleet. Odd considering it's issue 1.
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Have just posted some of this on 'does anyone find car mags boring' and suggested people look here too.
I have a copy in front of me but was driving today so haven't done more than skim through so far. I'm on a train to London tomorrow so will let you know in the evening!
At first glance it looks more like What Car than Car - i.e. more or road tests than drooly articles about supercars. They say they want to involve readers more, and the editorial invites you to register. I see What Car have also started this as of today.
It's going to be £3.70 a copy but issue 1 is half price. Main test is Focus v Golf v Astra v Megane - the £16,000 diesel versions. Golf wins narrowly over Focus, then Megane, then Astra, but they only tested the 1.9 Golf and 1.7 Astra, presumably on price grounds. You can get a Focus 2.0 TDCi for this price apparently.
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I heard it being advertised last night on Talksport, apparently the editor or some other chap is going to be on mike dickens show on talksport on friday lunchtime.
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It would be very difficult to get a new magazine absolutely right first time - give the editorial team a chance to establish the magazine's content and overall direction.
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I assume it's published by Dennis Publishing, the same as EVO. Certainly a flyer was in my Evo envelope when I got around to opening it. There's an offer in there to subscribe, getting the first three issues for £1. Presumably you then have to cancel the direct debit.
Don't think I'll bother.
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It is a What Car? group publication-the layout, font etc is all What Car?, and the long term updates follow the current What Car? fleet.
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What Car is published by Haymarket, Test Drive by Dennis. Long-term fleet looks different to me!
Having had a read of TD, I think it's quite good in the same way that What Car is - I doubt if you would need to buy both. Its tests are a little longer and more detailed, and there promises to be more reader involvement, which must be a good thing as long as readers are selected from a wide range of people.
I think it may struggle without more USPs over What Car, which is well established and does a good job in its chosen market.
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