S40 publicity stunt

Honest John Back Room » Motoring discussion
What is life like with your car? Let us know and win £500 in John Lewis vouchers | No thanks
View Threaded
Tue 16 Sep 2003 09:05
S40 publicity stunt - Dan J
Certainly an interesting PR stunt though, it has to be said, effective. If I can find the photos they'll follow later!

S40 stands up to its big brother (News article)

Dagens Nyheter, 2003-09-13

Volvo arranged a public crash test on Friday. In the test, the Volvo XC90 collided with the side of the Volvo S40, thus having Volvo's largest car collide with its smallest car. According to Ingrid Skogsmo, head of the Volvo Safety Center, the crash test shows that the S40 has a robust and solid construction. "We're a bit cocky and wanted to expose the S40 in a collision with the largest car we have, the XC90," Ms Skogsmo said, and added that people travelling in the S40 would have survived such a collision. Volvo believes the S40 will get five stars in the Euro NCAP crash test.

Reply | Report as offensive | Link

If you cover no more than 100 miles per day and have easy access to a charging point at home or work, then an EV is ideal for you.

Is an electric car right for me?