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Volvo - Car manufacturers imposing agency model on dealers - Martin Appleby

I want to replace my current Volvo and posted details via the CarWow website. Started getting offers but noticed that some, in particular Volvo and Merc, were all identical in price. It seems that both are no longer Franchises but are an Agency of the car manufacturer without any independence or flexibility whatsoever. The car manufacturer decides the price and all their outlets cannot vary anything. I've spoken to a few sales people and they hate it. This sales model is more like being in indentured servitude. I can't understand how this is even legal under competition law. In effect Volvo and Merc have a monopoly in the UK selling their product. The fact that a number of other manufacturers have or will in the future implement this "Agency" model indicates the possibility of a Cartel.

I'm an ageing primate and I don't want or expect to drive beyond 80, so a new car this year was to be my last hurrah. Instead, I'm going to buy Extended Warranties and keep my current car until either I or it drops.

Volvo - Car manufacturers imposing agency model on dealers - Heidfirst

I have noted similar with Toyota on Carwow- there is some slight variation but the same discount levels keep popping up from multiple dealers.. To a certain extent that is to be expected as many will have similar fixed costs & trade pricing from the manufacture but it is suspicious when the quotes are to the £ on a £30,000 vehicle.

The thing that really gets my goat though is the difference in support/discount depending upon how you pay - a retail shop is not allowed to charge you more up front for using a credit card over cash (although they can, if they wish, refuse your business entirely) but a garage/manufacturer is allowed to give you a better up front price if you take out finance rather than paying cash. Why can't they just make their money from interest?

Edited by Heidfirst on 27/07/2024 at 11:34

Volvo - Car manufacturers imposing agency model on dealers - daveyjp

Garages don't give you a better price for using credit, the price is the same.

They do however offer a contribution towards the finance and on PCPs do make money from arrangement fees, interest on the whole amount borrowed even though part of the capital repayment is deferred, low trade in valuations, ongoing servicing costs.

Negotiate the price, then negotiate the cheapest way of paying for the vehicle, take all the contributions you can, then pay off the loan immediately.

Volvo - Car manufacturers imposing agency model on dealers - Heidfirst

it's usually the manufacturer that makes a contribution (because it's usually their finance company used) e.g. atm Toyota will give you £2650 contribution towards a Corolla on a PCP but heehaw if you pay cash.

I am well aware that I can enter into a finance agreement, take the manufacturer's contribution & then withdraw within the 14 days cooling off period & pay it off in it's entirety - but why should you have to do that?

Volvo - Car manufacturers imposing agency model on dealers - Xileno

This is good advice. Scoop up the sweeteners then pay off the loan. I nearly did that some years ago but in the end I just couldn't justify changing the Focus when I do so few miles. But when the grim reaper does take it away to the sc-rap yard then this is what I will do. Others on the forum have done the same from memory.

Someone raised the concern that cancelling the deal early affects one's credit rating but the research I did suggested that wasn't the case as you're only exercising your legal right to cancel.

Edited by Xileno on 27/07/2024 at 17:30

Volvo - Car manufacturers imposing agency model on dealers - Lee Power

I have noted similar with Toyota on Carwow- there is some slight variation but the same discount levels keep popping up from multiple dealers.. To a certain extent that is to be expected as many will have similar fixed costs & trade pricing from the manufacture but it is suspicious when the quotes are to the £ on a £30,000 vehicle.

Toyota build vehicles to a confirmed customer order OR dealer demonstrator / showroom vehicles only.

They don't just churn out vehicles to park up on an airfield unlike a lot of other manufactures.

If you want a discount on a new Toyota & not to fussy on spec / colour you can ask to see the cancelled order list as the vehicle has been built but original customer has decided not to buy.

Volvo - Car manufacturers imposing agency model on dealers - Heidfirst

I have noted similar with Toyota on Carwow- there is some slight variation but the same discount levels keep popping up from multiple dealers.. To a certain extent that is to be expected as many will have similar fixed costs & trade pricing from the manufacture but it is suspicious when the quotes are to the £ on a £30,000 vehicle.

Toyota build vehicles to a confirmed customer order OR dealer demonstrator / showroom vehicles only.

They don't just churn out vehicles to park up on an airfield unlike a lot of other manufactures.

If you want a discount on a new Toyota & not to fussy on spec / colour you can ask to see the cancelled order list as the vehicle has been built but original customer has decided not to buy.

Franchised dealers usually hold stock (often on manufacturers' credit for a period e.g. 60-90 days). Not so much atm presumably because of the upcoming licence plate change & expected influx of part-ex. I have been tracking this for months because I am at the stage where I could be prepared to change if a good deal comes up (as happened with my current car). Even to order I can still get a discount (not massive) on a new Toyota (less for cash, more with finance due to manufacturer contribution).

Volvo - Car manufacturers imposing agency model on dealers - Archie35

We looked at a used (but nearly new) Mini in the local dealership last week, and they told us that all their pricing is imposed centrally and they have no flexibility.

Volvo - Car manufacturers imposing agency model on dealers - Falkirk Bairn

Meanwhile Honda Australia Agency Selling

The brand subsequently posted its two weakest sales years on record in Australia, dropping from 29,040 vehicles sold in 2020 (the last full year before going non-negotiable) to 14,215 sales in 2022, and 13,734 sales in 2023.

Volvo - Car manufacturers imposing agency model on dealers - Terry W

Previously franchisees tended to service only their local market. Increasingly, "local" is becoming unimportant - longer service intervals, on-line vehicle sales, lease and PCP, vehicle delivery services etc.

Old style of franchised dealers competitively discount to win a sale. This reduces franchisee profits and puts pressure on the manufacturer to subsidise individual franchisees.

Like banks, the traditional dealer in every major town is under threat. Increased reliability, online connectivity, updates and fault reporting, service once a year, etc,. Even the volume manufacturers will be reduced to a handful of outlets in the next decade.

With a fixed price the franchisee/agent can get a reasonable margin. The manufacturer can set price and promotions nationally having regard for competition, stock levels, target markets etc etc. The manufacturer gets back control and eliminates expensive showrooms.

Edited by Terry W on 29/07/2024 at 13:13

Volvo - Car manufacturers imposing agency model on dealers - skidpan

I have noted similar with Toyota on Carwow- there is some slight variation but the same discount levels keep popping up from multiple dealers.

We ordered our Yaris via CarWow in September last year and took delivery in March this year. When they quoted us the difference between the lowest and highest prices was well over £1000 but as you would expect dealers within the same group gave exactly the same price.

We went for the 2nd best price which was the 2nd closest dealer (about 15 miles away). The lowest price was from a dealer about 50 miles away and for the £200 difference I did not feel it worth the hassle if there was a problem that needed attention later.

For the record our closest dealer did provide a price but it was at the high end. They are a load of liars anyway and we would not have bought from them even if they had been the lowest.

Thought I remembered about a case involving Merc in the past, found it, here is the link. It dates back 11 years and was commercials.

www.ft.com/content/7d1fc174-7c2c-11e2-bf52-00144fe...0

Volvo - Car manufacturers imposing agency model on dealers - Andrew-T

With a fixed price the franchisee/agent can get a reasonable margin. The manufacturer can set price and promotions nationally having regard for competition, stock levels, target markets etc etc.

Is there no scope for regional price variation ? There used to be plenty in the used market, making it worth some people's time to cross the UK to save a few £'00s. Are new cars cheaper in the Black Country (say) than in London ?

Volvo - Car manufacturers imposing agency model on dealers - expat

Meanwhile Honda Australia Agency Selling

The brand subsequently posted its two weakest sales years on record in Australia, dropping from 29,040 vehicles sold in 2020 (the last full year before going non-negotiable) to 14,215 sales in 2022, and 13,734 sales in 2023.

They have stopped selling the Jazz which was their best seller and massively increased the price of the Civic. They seem to be going for a low sales, high profit strategy. At this rate I would expect them to leave the Australian market in the next few years. A pity as they used to make good cars but not at the price they are currently asking.