There will always be a customer that wants something different, ie Toyota stopped importing Camry and proper Landcruisers even the odd Century would be welcome, not everyone wants something loaded with naff electronics that break down and either can't be repaired or cost silly money to put right, good quality componenents is where Toyota have always been a leader, yes they can get it wrong now and again but rare instances.
The big attraction of cars from Japan is the condtion of the underbody because they haven't seen road salt, so you find 10/15 year old Landcruisers with chassis that are completely rust free, plus Japanese owners seem to look after their cars better overall than the typical Brit, its the fetish for road salt in Britain that causes the scrapping of so many vehicles, not just body/chassis corrosion but the salt gets into wiring connectors sensors lights etc and destroys them too, getting a good ex Japanese car can mean your are starting from fresh corrosion wise without having to buy the bland increasingly overtechnical offerings that UK car buyers have to choose from, increasingly dependent on battery power of some sort, battery power isn't what all of us want, the availability of ex Japan cars gives us another option to keep mobile in cars we actually want rather than be forced into something some us don't want and more to the point will not be forced into.
Yes there can be some European cars that make superb ex Japan imports, one importer about 5 or 6 years ago was selling several of the wonderful Merc W124 E500, one of the most iconic cars of the late last century, the later facelift model that didn't get imported to Britain, again these were low mileage 15+ year old cars that had never seen salt, literally in as good condition all over as they rolled off the production line.
You'll have gathered from this that for many of us the sweet spot in vehicle design and production was the 90's through to the late noughties, we have no desire for and no wish to buy the latest bland eurobox, so if its possible to buy, at reasonable price, good cars from that sweet era that have never been attacked by road salt we'll come and buy them.
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