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SWMBO just burst out laughing while watching the Argos "strip the filling station for last minute presents" advert. Fortunatly she is easily amused, (and doesnt read HJ). Anyone got other amusing motoring adverts?
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I hate the current seat belt advert. It's misrepresentative. He stops when his body hits the steering wheel but his organs carry on forwards thus rupturing blah blah. They'd carry on anyway even if he was wearing a seat belt, a seat belt basically keeps you in your seat, it won't stop your organs from smashing into your rib cage. Total crap.
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a seat belt basically keeps you in your seat, it won't stop your organs from smashing into your rib cage. Total crap.
BBD:
According to the two Doctors here [doctorchris who seems to be an Medic, and qxman who seems to have a science/engineering PhD ]:
www.honestjohn.co.uk/forum/post/index.htm?t=69114&...f
that seat belt advert is correct.
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Sorry to bring this one up again but the VW adverts wind me up.
Especially the Passat when it claims to be beautifully crafted & beautifully engineered, mainly because they are far from it, as many posts and surveys will testify.
But having said that plenty of people still believe it and go onto buy the cars and suffer the consequences.
Honda and BMW do the best adverts at the moment IMO.
I like the BMW "thank you" adverts and stuff like Honda's cog, asimo and the parachute jump live as an advert.
Edited by Pendlebury on 29/11/2008 at 13:55
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I have a Garmin SatNav. But the radio ads for them currently, drive me up the wall.
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I have a Garmin SatNav. But the radio ads for them currently drive me up the wall.
After that Ad, I will never buy a garmin! Its put me right off the darn make!
Edited by Dynamic Dave on 29/11/2008 at 18:27
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No it isn't
If your body is stopped suddenly, whether by seat belt, tree, pavement, whatever - your organs will carry on. Unless they're wearing their own seat belts. Basic Newton.
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Unless they're wearing their own seat belts
... which they are, sort of, being contained in a structure that has evolved to protect tham from a range of threatening events including fairly violent shocks...
I absolutely loved the viral ad in which a terrorist blows himself up inside a Polo near a pavement cafe without even breaking the Polo's windows. You just hear a muffled whooomf! and the car fills with black smoke.
Although I thought it was apposite and hilarious, though, when I showed it to an Arab friend who is himself very hostile to suicide bombers and terrorists, he seemed a bit shocked by its heartless quality.
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I used to like the Honda car-parts one (cant think of the word i'm looking for now!) whereby they all trigger each other and reveal the car at the end, however the latest "Honda spotting" one drives me nuts!!
Billy
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>>If your body is stopped suddenly, whether by seat belt...
Yes, but, the point is that being stopped by the seat belt, which stretches a bit is a much more controlled deceleration than hitting the inside of the car.
I don't think anyone is suggesting Newton's laws don't work for car impacts, but that seat belts are carefully designed to avoid the sudden decelerations which might happen. The other thing seat belts do is keep you in the right place for the airbag firing - being too close to the deploying airbag would really be subjecting your head to a violent acceleration!
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Some seat belts actually tighten up on impact NC. I'm not disagreeing with seatbelt safety, I'm not reckless, just never going to be convinced they will stop your organs from moving inside your body.
" The other thing seat belts do is keep you in the right place for the airbag firing - being too close to the deploying airbag would really be subjecting your head to a violent acceleration!"
Absolutely. This is what the advert should be saying.
Edited by Big Bad Dave on 29/11/2008 at 15:26
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>>never going to be convinced they will stop your organs from moving inside your body.
Yes, they'll move, as soon as there's any acceleration at all, they'll move.
>>Some seat belts actually tighten up on impact NC.
Yes, quite.
One of my ex colleagues worked in the hy-ge facility at MIRA about 10 years ago. This is the test rig that is a high pressure massive air gun that punts a car body on a sled down a track, and replicates an impact test, without damaging the car body, and is used to allow manufacturers to tweak things like pre-tensioning, seat belt stiffness, and airbag firing times, to allow them to pass the tests.
I remember him telling me that some manufacturers needed to buy lots of hy-ge tests, and would really struggle and scrape through, especially on meeting the head injury criteria (HIC value), whereas others (Jaguar in particular) would turn up with a new model, and pass the crash test first time!
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"This is the test rig that is a high pressure massive air gun" Wasn't Saddam supposed to be building one of these once?
I wonder how much difference this seat belt stretch actually makes.
Imagine you were to crash into a large tree at 50 kph. The car would crumple so you might travel another metre let's say as you deccelerate. So you've gone from 50 to zero in the space of a metre in a tenth of a second. What G would your body be experiencing?
If we said that the seat belt stretched and allowed you an extra 5 cm to slow down so 105 cm in all. What Gs are acting on your body now? Lower obviously but enough to stop your kiddleys from disconnecting?
There's only one way to find out. Hold my pint.
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>>If we said that the seat belt stretched and allowed you an extra 5 cm to slow down so 105 cm in all. What Gs are acting on your body now? Lower obviously but enough to stop your kiddleys from disconnecting?
It's tempting to try to think of it that way, but, I don't think it represents what's actually happening. The reason is that the acceleration level changes extremely rapidly, and even though the whole crash is over in milliseconds, the timing of events during the crash are important. The elastic stretch of the belt can serve to make the duration of the accident longer for the occupant than it is for the car, and so the car stopping and the occupant stopping happen at different times.
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